College Student to Earning $500,000
Hello Tribe,
Welcome to another exciting edition of MoneyMint! We're more than just a newsletter—we're a community of go-getters, dreamers, and doers.
Let’s start today’s story, shall we?
Jason Chin (Heyeaslo on social media) is a 21 year old entrepreneur from Singapore who made $500,000 selling Notion templates!
0 employee. No paid ads. Over 95% margin.
This is the story of how he built a remarkable brand in under 2+ years:
Jason graduated from school in 2021.
He was a 19-year-old back then.
While in school, he used a productivity app called Notion to take notes.
After graduating, he had an idea:
What if he could customize Notion templates for different uses?
Jason gave it a shot under the brand name Easlo. He started simple:
A budget tracker template
A habit tracker template
To level up his skills, Jason:
Studied YouTube videos on Notion
Joined Notion communities
Released his first templates for free
His promo strategy?
He said: "I released these first templates for free, advertising them to my growing Twitter followers and posting on Product Hunt to get the word out."
This got the word out fast. But Jason was just getting started.
While building templates, he also grew his Twitter audience.
His strategy:
Follow popular productivity accounts
Study their content style and formats
Model his own tweets after theirs
By summer 2021, Jason was the #1 Notion creator on Twitter.
His process was simple but powerful:
Constant production → promotion → feedback → improvement
Then in Nov 2021, everything changed. Jason got a $100 tip on a free template.
That was his lightbulb moment.
He turned Easlo into a business, charging for premium templates.
To promote them, Jason emailed his free template users.
The result? People opened, clicked, and paid. He crossed $3K in revenue.
Jason's audience came mainly from:
Twitter (211K+ followers)
Product Hunt features
The key? Organic growth. Jason never ran ads.
"I am a one-man machine, which can be stressful sometimes, but I take pride in that every template, tweet, and Product Hunt post is me."
He focused all his effort on building a Twitter audience in No-code, AI, and especially Notion.
Jason's content strategy:
2-3 tweets a day
Reply +10 tweets a day
1 thread per week
This simple but effective approach has fueled Jason's incredible success.
Let's take a look at the revenue.
In 2022 alone, he generated a staggering $239,000 in Notion template sales.
His lower-priced templates like the $20 Bullet Journal and $40 Finance Tracker raked in over $110K.
But the real game-changer was Jason's $130 flagship product.
The Second Brain template, which helps you track everything from personal finance to fitness to relationships.
It brought in over $100,000 in 2022.
Incredible.
As the Notion template market gets more competitive, Jason has adapted by:
"The landscape for Notion templates has changed. More competition has emerged, and I've had to adapt Easlo around that.
Alongside releasing new templates, I've pivoted to creating educational content for the Notion-using community."
His advice for aspiring Notion creators:
"Build your audience FIRST by providing free, valuable content BEFORE selling templates."
"If done correctly, this method creates a loyal audience that multiplies like your income."
Templates are just the start. You can monetize your Notion skills through:
YouTube tutorials
Consulting for individuals & companies
Workshops & training for companies
The possibilities are endless.
Jason's story shows that with consistency, creativity, and a customer-first mindset, you can build a wildly profitable business around Notion.
Please follow Max Hainin as his post is the inspiration behind above story.
Sell Motivational Video Packages & Print Money
Did you know you can make money by selling a pack of motivational videos?
I didn’t know that either.
But that’s exactly what Ismael Diaby pointed out on Twitter.
He shared a screenshot of a Facebook ad, showing just how popular these videos are.
Check this out: a bundle of 500 motivational videos is selling for $59.
People are using these videos to post on Instagram and TikTok, hoping to go viral.
The comments show strong user interest, with people asking:
If they can get the videos without subtitles:
Asking if they can have the videos without subtitles
Asking if it’s available for other niches
All in all, these guys are easily printing serious cash $$.
The FB page running the ad is Digiluxxe Coloring Books & AI Prompts.
They have less than 600 followers but have run ~1500 different ads so far and currently have ~80 active ads.
How you can make money using the above strategies:
You can make a pack of videos in these niches:
Entrepreneurs
Women
Movie stars
YouTubers
Kids
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Thank you for reading. See you in the next newsletter.
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